While purchasing makeup, it’s easy to be seduced by the latest shiny, bold packaging. However, these days, you can’t rely on the packaging, or even price. Just because a brand is well-known or highly priced, it doesn’t always mean that’s the one you should go for.
So, how do you know if your makeup is of high or low quality?
Here are a few tips I have used over the years to check out if a certain item is something I want to put on my skin.
1. Read the Labels
Did you know it’s legal to put the word organic on the packaging even if the product is only 20% organic? Look for products that state they are 100% organic. Unless it states so explicitly, you can never be completely sure if it’s 30% or 80%.
Similarly, “dermatologically tested” and “dermatologically approved” are also not the same thing. Most people see the word dermatologist and assume it’s been approved or developed by a professonal. Be wary of these little differences.
2. Does It Last?
One of the first tests for makeup is how long it stays on. We all know that if your eye makeup wears off in a few hours, it is low-quality. The same applies to most of your makeup products.
Try them out. You can even use a tester from the drug store and see how long it lasts before you buy.
3. Always Look At What Is Inside
Even if a product promotes that it contains natural ingredients, you need to read the fine print. If the ingredient list includes unpronounceable chemical sounding names, it’s not natural and not a good idea to use. Google names that you don’t recognize.
Check the ingredient list for fillers like rice powder or cornstarch. These are not too harmful and are mainly used to reduce cost. Such ingredients allow the company to use less of the expensive ingredients such as pigments.
However, there are more harmful fillers, like mica and bismuth oxychloride. These are by-products of lead and are quite dangerous for you, as well as being detrimental to your skin.
5. Does It Help Or Harm?
Brands full of chemicals do nothing for your skin besides covering up imperfections. Look for ingredients that are good for your skin – think natural, such as aloe vera and chia seed.
6. Use Your Nose
Fragrances are highly toxic. Chemicals like phthalates are used to make the fragrance last longer, masking other chemical smells. Go for products with natural scents or essential oils which benefit your skin.
Don’t disregard reviews as all being paid-for. Of course, some will be, but a great product will generate a lot more reviews than a poor quality one. When someone loves something, they want to promote it.
Most brands will allow you to try before you buy. Your local drugstore is an excellent place to start.
One little trick for choosing colors is trying to get as close to the window as possible and use natural light to make your choice. If you are bold enough, go out without makeup on so you can see what the new makeup does to your skin without an existing level interferring.
9. Pigments Matter
A good quality brand will use a better pigment, which means you can use less of the product to get more color. That way, even if it costs a bit more, it’s a better investment.
10. Don’t Focus On the Price
Price is not an indication of quality. Some of the most reasonably priced brands can be high-quality and vise versa. However, you also need to consider how much of the product you need to use to get the effect you want – high-quality brands go a lot further.